Vendasta Pricing: Demystified! Complete Guide for 2023

Here is a summary of Vendasta’s subscriptions. This is what Vendasta pricing works out to monthly, but remember there are annual plans, too.

Think of your subscription as your cost of entry—your hard cost—whereas the costs of the products and services you white label are variable, which we’ll cover in a bit. Once you’re earning more than the cost of your subscription, you’re profitable and off to the races.

Which subscription is best for you? Read my full Vendasta review for a detailed response here, but long story short I think most businesses should start with the annual Growth plan. That gives you access to white-label solutions, saves you on onboarding, unlocks more monthly email sends than the tier below it, and gives you enough time to ramp up and become successful with the platform. It’s the best value if you can swing it. If you’re a larger business with 50+ employees, or you need fully white-label marketing services (not grey-label), you’ll want to consider the higher plans.

Software companies really want you to pay annually. It’s incredibly good for their economics and it helps to reduce churn, of which they’re deathly afraid.

Vendasta is no exception. Their main incentive for getting you to pay annually is to eliminate onboarding fees for all annual plans. If you insist on paying monthly instead, it will cost you. For this reason—plus the fact that Vendasta isn’t something you usually “try out” for a few months, as it’s often the backbone of a business’s go-to-market strategy—it’s wisest to go annual 99% of the time. No sense being half pregnant.

Seats can be used by salespeople, marketers, fulfillment professionals, administrators, or anyone else who will be using Vendasta at your company. Each subscription plan comes with a certain number of seats included: Starter: 1, Professional: 5. Premium: 10.

How many seats do you need? If you’re just getting started or it’s only you in your business, you’ll only need one seat, so technically you could get by on a lower subscription. (Per my comments earlier, I still recommend the Professional plan for other reasons.) What’s nice is if you need more seats, you can always purchase them individually. That’s why seats alone aren’t really a subscription-deciding factor.